We aim to hold UBC accountable to its students and ensure that the University lives up to its vision of “exemplifying all aspects of economic, environmental, and social sustainability.” After a 6-year campaign, CJUBC succeeded in pushing UBC to divest from fossil fuels, in recognition that their investments support an industry responsible for climate change. In the summer of 2021 we started the “Towards a People’s Endowment Campaign,” calling on UBC to reinvest 10% of their endowment into community investments.